OUR SELLING PHILOSOPHY
MARKETING BEYOND THE MLS
We think outside the box, find the true essence of your home, and creatively market it for what it is. The buyer could come from anywhere, so we market everywhere.
Communicate often and effectively, never leaving anything to doubt or question. Ensure clients are “in the know” every step of the way.
SELL WITH ENTHUSIASM!
It’s not just business, it’s fun! We put the joy and excitement back into real estate, getting to know our clients on a personal level.
INNOVATIVE VIDEO MARKETING
Our team specializes in creating unique, dynamic, and attention grabbing property videos that get your home in front of as many buyers as possible. Every property we list, regardless of the price or size of the home, has a customized video created for it and a targeted social media marketing strategy to accompany it.
HOW WE MARKET HOMES
- Create a professional listing video
- Create a customized property website
- Utilize targeted Facebook & Instagram ads
- Promote your home on my social media networks including Facebook, Instagram, & YouTube
- Utilize mass email campaigns
- Have professional HD photographs taken of your home (our photographer)
- Send Just Listed postcards (11” x 6”, full color glossy) to your entire community
- Print high quality 8.5″ x 11″ flyers to leave in the home
- Promote your home to my database of over 10,000+ buyers
- Post on the MLS & all major real estate sites: Realtor.com, Zillow/Trulia, Redfin, & 300+ more
- Hold open houses and broker tours for mass exposure (if desired)
LETS GET STARTED!
WHAT WE OFFER
- Help you understand the local market trends
- Educate you about recent comps & analyze your potential competition
- Teach you the nuances of timing the market
- Make recommendations of updates and repairs that will maximize your home’s value
- Obtain estimates from trusted, vetted vendors in our network – coordinate and manage all vendors
- Market your home both hyper-locally and globally through targeted online campaigns & print
- Provide the highest quality HD photography, video, & printed materials
- Negotiate the highest possible price for your home
- Help you feel comfortable with different methods of negotiation and negotiating styles
- Ensure you negotiate the most attractive contract terms based on your goals and timing
- Receive weekly updates with showing feedback and next steps
- Understand the selling process, in detail, each step at a time
We believe that an agent’s and brokerage’s reputation significantly impacts your ability to achieve the highest price for your property. We are proud of the excellent reputation we have built with clients and in the real estate community.
WHAT TO EXPECT
INITIAL PHONE CALL
In order to make your in-home consultation as valuable and efficient as possible, we suggest scheduling a complimentary 15 minute phone call with Mike first. During this call, you’ll discuss your thoughts, plans, and expectations for selling and he’ll get a sense for the current condition and layout of your home. He will also answer any other questions or concerns you may have about the sales and marketing process. This will help us best prepare for our in-depth consultation at your home.
Our in-home consultation is designed to be as comprehensive and educational as possible. We will answer all of your questions and determine if we are the right fit for you. This initial meeting time can range from 60 minutes to 90 minutes.
During the meeting, the following topics will be discussed:
- The ideal timing for your sale
- Recommended improvements and the home preparation process
- Our in-depth marketing strategy
- Strategies for successful negotiation
- Review of the agency disclosure document and exclusive listing agreement